Marketing Resources

Our blog is packed full of industry specific insights. We’ve got over 20 years of digital marketing experience and want to share our knowledge with you.

  • medspa google business profile leads

    Maximizing Your Medspa’s Google Business Profile for Local Clients

    December 13, 2024

    Visibility is everything in medspa marketing. With more potential clients searching online for beauty, wellness, and self-care services, ensuring your medspa is prominently displayed in local search results can significantly impact foot traffic, bookings, and brand recognition. One of the most powerful tools [...]

  • dh logo

    Discover Health Joins Forces with Lead to Conversion to Facilitate Expansion

    December 3, 2024

    Discover Health, a leader in patient-focused healthcare solutions, is proud to announce a strategic partnership with Lead to Conversion, a premier digital marketing agency specializing in SEO, PPC, Local SEO, and link development services. This collaboration marks a significant milestone in Discover Health’s plan [...]

  • why ppc and cro should always go together

    Why PPC and CRO Should Always Go Together

    December 2, 2024

    In today’s digital environment, the synergy between Pay-Per-Click (PPC) advertising and Conversion Rate Optimization (CRO) is more than just a strategic advantage; it’s necessary to maximize digital marketing ROI. Combining PPC and CRO drives more targeted traffic and ensures this [...]

  • old man looking at a senior living industry website

    What Website Features Are Essential to Convert Visitors into Residents for Assisted Living Facilities?

    November 24, 2024

    Want to convert more visitors into residents on your assisted living website? This guide covers crucial website features for assisted living conversions. Learn about professional homepages, clear CTAs, and much more to make your site more effective. The Importance of a Professional [...]

  • image represting ab testing one of the many tools for conversion rate optimization

    Top 15 of the Best Tools Used for Conversion Rate Optimization

    November 22, 2024

    Want to boost your website’s conversion rates? This guide covers the best tools for conversion rate optimization. Learn about top analytics, A/B testing, and heat mapping tools to enhance your site’s performance.Key TakeawaysConversion Rate Optimization (CRO) services are crucial for enhancing [...]

  • an image representing why conversion rate optimization is important for businesses

    Why Conversion Rate Optimization Is Important: 5 Key Benefits

    November 1, 2024

    Conversion Rate Optimization (CRO) is important because it helps you make more money from your current website visitors, which is why conversion rate optimization is important. This article explains how CRO can improve user engagement and lower customer acquisition costs. [...]

  • concierge medicine local seo graphic

    Strategies for Effective Concierge Medicine Local SEO

    October 22, 2024

    Want to attract more local patients to your concierge medicine practice? This article covers key strategies for effective concierge medicine local SEO. Learn how to optimize your online presence, stand out in search results, and compete with bigger healthcare providers. Many patients use related terms [...]

  • growth driven design website project

    What is the Difference Between Growth-Driven Design and Conversion Rate Optimization (CRO)?

    October 20, 2024

    When building a high-performing site, understanding conversion rate optimization web development and design is crucial—but how does it differ from Growth-Driven Design (GDD)? While GDD focuses on continuously improving your website through iterative updates based on user data, standard Conversion [...]

  • google ads for concierge doctors graphic

    Maximize Patient Acquisition with Google Ads for Concierge Doctors

    October 19, 2024

    Google Ads for concierge doctors and similarly for direct primary care practices can quickly attract new patients to your practice. This guide will show you how to set up and optimize Google Ad campaigns specifically for your concierge medicine practice.Significantly increase your [...]