Blog

How to Understand and Target the Right Demographic as a Senior Living Business

2019-08-21T08:29:09-04:00August 21st, 2019|

When it comes to marketing, the more information you know about your audience, the better. You might assume the target market for your senior living business is people aged 65 or older, but there’s another [...]

5 Ways to Optimize Your Senior Living Center’s Pay Per Click Campaigns

2019-08-01T09:20:57-04:00July 30th, 2019|

Whether your senior living business is just getting started or has been around for years, you need a way to attract new residents to your community. Pay-Per-Click (PPC) advertising is a proactive method for driving [...]

How to Use Social Media to Attract Attention for Your Assisted Living Business

2019-07-16T07:26:50-04:00June 28th, 2019|

Baby boomers are one of the fastest growing demographics among social media users. Combined with the fact that most of their grown children are also on social media, these platforms contain a huge marketplace for [...]

How to Develop a Marketing Plan for Your Assisted Living Facility

2019-07-18T10:26:03-04:00June 17th, 2019|

As the baby boomer generation ages, the need for assisted living facilities is rapidly rising. However, there are many challenges to marketing a senior housing business. For example, you may be competing with other [...]

Why Local SEO Is Essential to Your Assisted Living Marketing Success

2019-07-03T16:35:30-04:00June 12th, 2019|

It’s probably no surprise to you that most people find what they want online by using search engines. This means that if you want your assisted living business to be discovered, you’ll need to make [...]