These are the vital and timeless guiding principles that drive our individual behaviors and contributions to building a great company.

These will be instilled in our company and written on the walls in our offices. Our management environment and culture will be built upon and always be a reflection of these core values.

  • We are proactive doers and problem solvers that refuse to compromise on the quality of our work and strive for everything we touch to be better than before.
  • We do everything with unequivocal excellence and continuously improve with a commitment to measurement, performance and accountability.
  • We are dedicated, driven, entrepreneurial leaders that love the adventure of pursuing challenges and strive to be a little better every day as teammates and individuals.
  • We have the mentality of imperfect stars who are getting better and we lead through the strength of our effectiveness.
  • We have the mentality that both success and failure are opportunity for improvement and that effectiveness is not a force of ego, but a continuous dedication to refinement.
  • Oh, and we kick ass daily!
  • We build strong relationships with clients and foster camaraderie with each other through careful listening, thoughtful discussion, generosity, transparency and collaboration.
  • We take ownership of our results, hold each other accountable and don’t hesitate to send tacos when a job is well done.
  • Egos are checked at the door and we shun territorial pettiness and entitlements.
  • We are creative thinkers with open minds that like to create and connect ideas.
  • We are uniquely wired to seek out and find unique solutions both internally and for customers.
  • We believe work-life balance helps you be more productive, make more money and have more time to be successful in all areas of your life.
  • There are times when before or after hours work is required, but we don’t confuse having a career with having a life.
  • We give our people the structure, tools and flexibility necessary to promote high morale, efficiency, exceptional client service and a pleasant work environment without undue personal sacrifice.
A team of expert web developers creating innovative website designs, ensuring seamless user experiences for franchises

LTC CORE VALUES

These are the vital and timeless guiding principles that drive our individual behaviors and contributions to building a great company.

These will be instilled in our company and written on the walls in our offices. Our management environment and culture will be built upon and always be a reflection of these core values.

Meet the Team

Experienced, Responsive, On Point

Our customized, conversion-focused services all begin with our enthusiastic, knowledgeable and experienced team members

  • Executive Team

  • Digital Marketing Team
  • Creative Team
  • Sean2sean2

    Sean Bolton

    CEO & Co-Founder

  • Doug2doug 2022

    Doug Ausbury

    Senior Partner & Co-Founder

  • Matt2Matt2

    Matthew Travers

    President

  • Sherry2sherry 2021 2

    Sherry Schofield

    CFO

  • Cody2cody2

    Cody Vance

    Lead Developer

  • Angela2Angela2

    Angela Hilty

    Digital Marketing Manager

  • Stef02

    Stef Guillermo

    Digital Marketing Manager

  • Marcmarc2

    Marc Mago

    Digital Marketing Specialist

  • katkatherine

    Katherine Gonzalez

    Creative Project Manager

  • Laura YelnickerLaura Yelnicker

    Laura Yelnicker

    Digital Advertising Manager

  • RachelRachel

    Rachel Fox

    Digital Marketing Manager

  • AaronAaron2 1

    Aaron Cole

    Web Developer

  • harris 2harris2

    Harris Baker

    Digital Account Manager

  • chris emeryIMG 1323 1

    Chris Emery

    Sr. Digital Account Manager

  • olivia mungalolivia mungal

    Olivia Mungal

    Digital Account Manager

  • prudence 2024 1prudence 2024 1

    Prudence Shank

    Digital Account Manager

Lead to Conversion

2111 3rd, St. #5, Cuyahoga Falls, OH 44221

Monday 8:00 AM – 5:00 PM Friday 8:00 AM – 5:00 PM
Tuesday 8:00 AM – 5:00 PM Saturday Closed
Wednedsay 8:00 AM – 5:00 PM Sunday Closed
Thursday 8:00 AM – 5:00 PM
LeadToConversion logo icon

Why LTC?

Because You Need A Partner That Knows How to Win.

Because we’re committed to turning your company’s wildest dreams and ambitions into reality. We take pride in providing our customers with the highest level of personalized attention, care and commitment, with superior results and tailor-made plans designed exclusively for you and your emerging business.

Call our team today at 855-473-6582 for a free consultation and learn more about how we can help.

Social media experts collaborating on a project

Search Marketing & Web Design

At Lead to Conversion™, our sole purpose is to help businesses achieve the highest possible level of online success through responsive web design and effective online marketing.

Our team delivers results-oriented services along with the industry’s latest best practices, producing tangible growth and ROI for your business — all at affordable prices. With Lead to Conversion™, you’ll always stay ahead of the curve and in front of the pack.

We take pride in providing our customers with the highest level of personalized attention, care and commitment, with superior results and tailor-made plans designed exclusively for you and your business.

Whether you’re looking to improve your rankings in the search engines or need a web site that responds to mobile devices and converts visitors … whether you’re launching a new small business or looking to grow and overcome the competition, Lead to Conversion™ is your source for innovative online marketing solutions.

Case Studies That Demonstrate Our Success

Dig into case studies that illustrate how we can improve your website’s conversion rate and enhance online marketing performance for your brand.

  • 30%

    increase in clients

    Case Study: Google Ads Boost GBP Leads

  • +534

    Organic Search Rankings

    Case Study: Improving Organic Search Rankings for our Concierge Doctor Client

  • +694.7%

    Leads

    MedSpa Case Study: Boosting Conversions via Goal Optimization

Our Work Speaks for Itself

Explore our website design portfolio to see how we craft user-centric experiences that drive engagement and boost conversion rates.

Dogs of LTC

Our furry companions make working so much more enjoyable.

  • bella sugar 2020bella sugar 2020

    Bella & Sugar

  • min minmin min

    Min Min

  • buddybuddy

    Buddy (RIP)

  • harvey 2019harvey 2019

    Harvey

  • toby 2020toby 2020

    Toby

  • abby 2019abby 2019

    Abby

  • Nox 1Nox 1

    Nox

  • iris 1iris 1

    Iris

  • IMG 1756 1IMG 1756 1

    Buff

  • IMG 9864 1IMG 9864 1

    Nugget

  • pigeon oliviapigeon olivia

    Pigeon

  • Dallas 8 26Dallas 8 26

    Dallas

Cats of LTC

  • PerseyPersey

    Persey

  • IMG 5640 scaled e1713374374231IMG 5640 scaled e1713374374231

    Isabella

  • IMG 5657 scaled e1713373092258IMG 5657 scaled e1713373092258

    Skelly

  • olafolaf

    Olaf

  • IMG 1693 1IMG 1693 1

    Mama

  • ElliotElliot

    Elliot

  • OliviaOlivia

    Olivia

  • oscar oliviaoscar olivia

    Oscar

About Our President

Matthew Travers is a seasoned Digital Marketing Professional with a distinguished career spanning 21 years, dedicating the last decade to the specialized fields of addiction treatment and mental health marketing. He brings a deep passion for creating powerful marketing strategies, with a distinctive proficiency in SEO and conversion rate optimization, aligning business objectives with innovative solutions to drive success.

Matthew’s comprehensive skillset encompasses designing and implementing robust omnichannel digital marketing campaigns. He expertly leverages web design, user experience, SEO, PPC, paid social media, email marketing, link building, and content marketing to optimize brand presence and conversion rates. His extensive experience empowers organizations to elevate their outreach and engagement, fostering connections, and facilitating access to essential mental health and addiction resources.

Matthew adopts a meticulous, data-driven approach, continuously refining strategies to enhance key performance indicators and ensure marketing initiatives are optimized for impact and ROI. His dedication to excellence and commitment to industry advancement are evident in every project, confirming his reputation as a leading figure in digital marketing for mental health and addiction treatment sectors.

With a wealth of knowledge and a progressive mindset, Matthew Travers is not only a strategist but also an innovator, constantly exploring new frontiers in digital marketing to deliver transformative results. Whether it’s elevating brand visibility or driving engagement, Matthew’s holistic approach is tailored to meet diverse organizational needs, making him a sought-after expert in the evolving landscape of digital marketing.

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Our Conversion-Focused Marketing Agency Blog Posts

Read more about online marketing, our services, and how you can use data-driven agile marketing to enhance business outcomes.

  • medical spa treatment photo used for landing page design on website

    How to Create Compelling Landing Pages for Medspa Services

    February 7, 2025

    In the highly competitive world of medical spas, attracting and converting website visitors into new clients requires a strategic approach. A well-designed landing page is one of the most effective tools for achieving this. Unlike general pages on a [...]

  • Microneedling procedure and Medspa Marketing KPIs

    Tracking and Analyzing Medspa Marketing KPIs

    January 31, 2025

    Tracking the right key performance indicators (KPIs) is crucial for the success of your medspa’s marketing campaigns. This article breaks down the essential medspa marketing KPIs you need to monitor and how to do so in order to make [...]

  • an image representing HIPAA an important part of healthcare marketing

    The Importance of HIPAA Compliance in Healthcare Marketing

    January 24, 2025

    In the ever-evolving healthcare industry, the importance of HIPAA compliance in healthcare marketing cannot be overstated. As healthcare organizations strive to balance innovation with patient confidentiality, adhering to HIPAA regulations ensures the integrity of protected health information (PHI) and [...]