Running a franchise can be an exciting and rewarding venture. However, when marketing your franchise, you may encounter unique challenges that require a different approach. This article will explore effective strategies and tactics to help [...]
Pinterest affiliate marketing lets you promote affiliate links on your business account, and now, Pinterest makes the process even easier. A new partnership for ads between Amazon and Pinterest simplifies the process of helping customers find [...]
A question has been hanging around the marketing industry for quite some time. Like the proverbial elephant in the room, we've seen it but not directly addressed it: What is the difference between brand and [...]
"Perception is reality," an old saying goes. How others view us forms our reputation, which, in business, is as crucial as the products or services we offer. In franchise marketing, a 5-star reputation can be [...]
Hello, passionate entrepreneurs! You've entered the beautiful world of franchising and are ready to make your mark with a successful franchise marketing campaign. But how do you go about marketing your franchise to catapult it [...]
Google’s Core Web Vitals Update Site speed, especially on mobile devices, plays a big part in how your website ranks with Google already, and for good reason: Slow-loading pages detract from the user experience and [...]
Here we are going into the second quarter of 2020 and so much has changed since the beginning of March here in the United States. “Non-essential” companies, non-profits, retail stores, restaurants, etc, find themselves closed [...]
In a world filled with shysters and Search Engine Optimization (SEO) pretenders, it can be a daunting task to source an ideal white label SEO partner/reseller. For a lot of agencies, it’s nearly impossible to [...]
On January 22, 2020, Google announced that featured snippets will no longer appear twice on page one of search results. For those who may not know what a featured snippet looks like in search results, [...]
A Shopify Buy Button can turn any website into an e-commerce site, including personal websites, WordPress, and even Tumblr accounts. But there is some strategy to the placement of Shopify Buy buttons, and you do [...]
