Dental Website Design
To do dentist online marketing effectively, your dental practice needs a well-designed website that makes people feel confident choosing you as their dentist. Successful dentist websites have several features in common: a separate page for each service you provide, location pages to help your site rank better for local searches, bios of the dentists, hygienists, assistants and clerical staff who work at your practice and before-and-after pictures that show how your work helps transform people’s smiles.
One of the best ways to make your dentist marketing efforts more effective is to focus on delivering a consistent, convenient experience for the people who visit your website. When someone arrives on your homepage, they should immediately understand what you want them to do. Adding calls to action to each page, such as “Click here to see how we transformed John’s smile using regenerative endodontics,” makes it easy for potential new patients to navigate the site and understand everything your practice has to offer.
It’s also important to educate potential patients about your services and how those services can help improve their lives. Posting videos of some of your procedures can demonstrate your expertise and show people what it’s like to be your patient, prompting some of them to schedule an initial consultation at your practice. Lead to Conversion’s experienced designers understand how to combine content, technical performance and visually appealing designs to make your dental practice website as effective as possible.